Talked to a couple of artists yesterday who told me their income has taken a big hit over the past 12 months, and then caught up with Ed Winkelman’s blog. Ed is letting artists go as he reorders his priorities. He doesn’t say it is for financial reasons but my guess is galleries will be feeling the pinch.
Spent yesterday morning myself with the bank, asking for their support while we launch This Is Not A Brand. What is This is not a brand – is it capitals or lower case? Clearly I had trouble explaining to them what it is all about. So here is my summary.
“I recently launched a new label – I see it as a cross between what record labels do and a company. Confusing? I mean why can’t we have art labels like record companies have …. record labels? This Is Not A Brand is my art label.”
Our project with Jon Coffelt (see next post up) is the first product/project of This Is Not a Brand, a label for projects and products that move the line separating brand and art, art and design.
Tags: art, art as a label, art label, Jon Coffelt, label
